Many product vendors invest freight, labor and storage costs to process returns at their own facilities, only to liquidate the products in bulk when they arrive from the retailer. Liquidating from the retailer’s returns center can avoid these costs and generate similar or higher recovery rates.
For some products, immediate liquidation is clearly preferred over extending the disposition cycle. Heavy freight like large furniture can yield a good recovery value, but not good enough to warrant the high transportation cost and damage risk. Low-value items like toothbrushes and combs have limited recovery value and would not be worth the extra freight and processing costs.
Over the last 10 to 15 years, product liquidation has become a large and
increasingly sophisticated industry. Leading third party reverse logistics
providers have invested in the high-level expertise and technology required to
transform product liquidation from a “necessary evil” into a profit center for
both product vendors and retailers.
Here are the advantages that leading third party reverse logistics providers can bring:
Billions worth of returns are sent back to product vendors for disposition. This return trip requires major investments in freight, storage, and labor.
Product vendors should calculate their net recovery value on these assets after assignment of overhead costs. When these overhead costs offset any added recovery value achieved through in-house disposition, product vendors should consider making and acting on disposition decisions at the retailer’s returns center. These facilities are often operated by third party reverse logistics providers capable of handling most or all disposition activities.
To determine the right disposition strategy, product vendors should analyze processing costs and recovery potential for each class of product sold. Assistance for such an analysis is available from qualified third-party reverse logistics and asset recovery providers, who can offer recommendations that could yield substantial, bottom-line savings.
The total retail value of returns is estimated at $219 billion annually (source: National Retail Federation). A large portion of this product is returned by the retailer to the product vendor for credit. The cost to transport and process this return to vendor (RTV) product is substantial, yet the average value realized is just 12.5 percent of the retail value (source: Aberdeen Group). Result: retailers and product vendors invest too much for too little return.
Why hasn’t the issue become more of a lightning rod for cost-conscious retailers and product vendors? In part, it’s because processing costs are buried within multiple P&Ls. The transportation budget does not isolate these costs. Likewise, warehousing costs to store and process RTV merchandise and marketing costs to sort and remarket the products are distributed across many departmental budgets. Disposition decisions are typically made without full visibility to the costs and their impact on profitability.